Message from the Founder


The goal of this program is to create a cultural incubator for Mesopotamian crafts and arts with the following roles: a) establish interest and collaboration to work towards achieving the shared vision of Al Beit Al Iraqi; b) build cross discipline task forces to start on different projects within the program; c) nurture self-esteem and self-worth within the Iraqi communities by creating a sense of belonging and dignity; d) boost cultural unity and cohesiveness by having the cultural aspects of Iraq brought to life in one integrated physical and virtual space e) reduce ethnic, class and sectarian divide by encouraging cross community collaboration while respecting individual characteristics and positive values; f) foster human development, interdependency and healthy competition; g) create social awareness of endangered Iraqi culture and Iraqi traditional crafts; h) facilitate community problem solving by adapting creative frameworks of design thinking to the urgent needs of the Iraqi society; i) provide an open space for local entrepreneurs and specialists interested in Iraqi crafts to exchange ideas and best practices to enrich Iraqi crafts; j) connect the younger generations to their original heritage through teaching methodologies that encourage collaboration, problem solving, critical thinking and game-based learning; k) culturally revitalize Al Rasheed street as an important area in Iraqi history and present; l) understand the challenges of today’s world and converting them to opportunities for development; m) revive Iraqi cultural tourism, both internally and externally; n) provide the craftsmen and heritage specialists with suitable channels to connect them with the outside world and share their stories in an economical way using latest technologies; and o) provide a virtual and physical space for the craftsmen to display and sell selected items of their work, based on specific criteria that emphasizes on quality, creativity, innovation and sustainability..

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